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StarKist And Pittsburgh Penguins Form Partnership
August 17th, 2010 | Posted by Queen of Sports in Endorsement Deals,HockeyThe Pittsburgh Penguins and StarKist, producer shelf-stable seafood products, announced a three-year partnership that will make StarKist an Official Partner of the Pittsburgh Penguins.
hockey fans can expect to see a lot more of StarKist and its famous spokesfish Charlie the Tuna in the new arena. StarKist-branded signage will be positioned around the new areas – from the scoreboard and dasherboards, to the LED rings and digital ad displays. In addition, StarKist will be prominent during Pittsburgh Penguin Radio Network broadcasts.
“The Penguins are excited to expand on our existing relationship with StarKist,” said David Peart, Vice-President of Business Partnership. ”They are a local Pittsburgh company and share in our core values of Energy, Drive, and Innovation.”
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