“Home Court By LeBron James” Children’s Furniture To Be Sold In Cleveland

July 20th, 2010 | Posted by Leah Hollar in Basketball,Endorsement Deals

American Signature, a furniture company based in Columbus, Ohio, will be going through with plans to launch a furniture line inspired by LeBron James. The furniture line will be for children, and according to the chief operating officer of American Signature, will focus  “on his commitment and relationship with America’s youth.”  13 of the company’s 125 stores are located within a 100-mile radius of Cleveland, with others near Manhattan, Chicago and Miami. Launching this fall, it should be interesting to see how they go about marketing the “Home Court by LeBron James” collection. We’re guessing they won’t be using words like “loyal” “dependable” or “champion” in their ads.

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One Response to ““Home Court By LeBron James” Children’s Furniture To Be Sold In Cleveland”

  1. Throwdown MMA Bed Brings New Meaning To “Let’s Get It On!” | Queen of Sports Throwdown MMA Bed Brings New Meaning To “Let’s Get It On!” | Queen of Sports says on July 21st, 2010 at 10:28 am

    [...] sells cages for events and training. Now they’ve stepped it up a notch. Joining the ranks of LeBron James’ children’s furniture line, Throwdown has now made available a bed shaped like a cage. The bed uses actual fencing [...]


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